I would like to take the opportunity to let you know how very thrilled we are in Maine with the sports marketing services that have been provided to us through our partnership with Alliance Sport Marketing.
Alliance has been able to take us into arenas, playing fields, race tracks (and other places) to reach our demographic in a way that we had not been able to achieve prior to this effort. Targeting the sports fan has always been important in reaching the male 18-35 demographic with the “Booze It and Lose It” message.
Chris, you and your team did a great job promoting our Highway Safety message at High School Football games in Southern West Virginia. Very professional in promoting our Anti-Cell Phone/Texting and Driving initiatives. Great Pictures and narriatives from each event. Thanks again, great doing business with you and your staff.
Alliance Sport Marketing exemplifies professionalism! With years of experience in successfully implementing multi-venue sports marekting campaigns for other highway safety offices and with their team of highly-skilled and knowledgeable professionals, they really know what they are doing in the field of sports marketing and understanding exactly what our highway safety offices need to be successful.
Tennessee has seen a dramatic decline in fatalities over the course of the past two years, as well as significant decreases in alcohol related fatalities. I can safely attribute a portion of these successes to our educational efforts through sport marketing.
Each member of their team personally cares about highway safety and works tirelessly to raise awareness through public outrach. They are creative, flexible and seamless in their support of our mission.
The sustained, consistent effort that Alliance provides in this effort makes it easy on the GHSO staff. They provide “one stop shopping” for the venues that we need to hit with our particular campaigns.